FORT DE VAISE – PRODUCT LAUNCH
At Fort de Vaise, we welcome your professional events in a historic setting that highlights every detail of your project. Our ambition: to make your product launch in Lyon a true highlight of your communication strategy, matching the image you want to convey for your brand.
By choosing our venue, you benefit from a setting that combines heritage, authenticity and modernity, ideal for a brand launch in Lyon that leaves a lasting impression. Panoramic views over the city, flexible spaces, varied atmospheres: everything is designed to showcase your products and tell your story.
Whether you're organising an intimate gathering with a handful of carefully selected partners or a large-scale event, our distinctive event venue in Lyon allows you to create an immersive experience aligned with your positioning. We support you at every stage to turn your launch into a memorable moment for your guests.
A successful product launch in Lyon doesn't rely solely on the venue, but also on how you reveal your innovation. At Fort de Vaise, we help you design journeys and staging that focus on the experience rather than simple display.
Our team and partners can help transform the site into a genuine event showroom in Lyon :
In a distinctive event venue in Lyon, scenography becomes a strategic lever: you can play with volumes, height, perspectives and the view over the city to create "wow" moments. The Fort is equally well suited to presenting a new service, a premium range, a tech product or a limited-edition collection.
For a brand launch in Lyon, the challenge is often to tell a founding story. Thanks to the venue's different atmospheres, you can:
This flexibility makes the Fort a venue for a brand launch in Lyon particularly well suited to roadshows , roadshowtemporary pop-up stores or press events (press conferences).
Learn more about our conference rooms in Lyon or our congress venues in Lyon ?
Set on the heights of the city, the Fort offers a spectacular setting for a product launch in Lyon that stands out from conventional events. Walls steeped in history, combined with a contemporary renovation, create a unique contrast: your innovation takes its place within a heritage monument, immediately reinforcing the perception of value and distinctiveness.
Our architecture and the variety of our atmospheres allow you to showcase your brand world subtly or spectacularly, depending on your objective. By choosing a venue for a brand launch in Lyon, you benefit from:
This setting makes it a genuine event showroom in Lyon, in which your launches, press presentations or meetings with distributors take on a different dimension. The décor enhances your message without ever overshadowing it.
To learn more about room configurations and capacities, you can already discover our spaces designed for professional events.
Flooded with natural light, numerous configurations are possible within this space spread across 3 rooms.
Perfectly arranged for events, these vaulted rooms are ideal for your breakout sessions, cocktail receptions, and catering services. These former military quarters are adjacent to the 2 main spaces of the Fort.
A premium space for hosting your conferences, general assemblies, seminars, meetings, training sessions, cocktail receptions, dinners, and corporate evenings.
The iconic landmark of Fort de Vaise, this 400 m² outdoor space elevates all your corporate events. Enjoy the majestic Basilica of Notre-Dame de Fourvière as a backdrop and the Saône river as your setting.
Organising a brand launch in Lyon requires time, coordination and rigorous logistics. Our role is to make life easier for you with a turnkey private hire solution tailored to your objectives, budget and timeline.
From your very first contact, we take the time to understand your product launch in Lyon project: nature of the product, type of guests, timing constraints, technical needs, desired formats (plenary, workshops, demonstrations, cocktail reception, gala evening…). From there, we build a bespoke plan with you.
We can support you in particular with:
If you'd like to extend the evening after the reveal moment, the Fort is perfectly suited to a corporate evening in Lyon : music, informal conversation, and thanking your teams and partners.
Our goal: to let you focus on your brand messaging, while we take care of the smooth running of your event in this distinctive event venue in Lyon.
To prepare your project, we invite you to explore our website to discover the various layout possibilities and sources of inspiration for your future event showroom in Lyon.
Preparing a product launch in Lyon is a key step in the life of your company: it's about making a strong, coherent and memorable first impression. By choosing Fort de Vaise, you're backing a venue that highlights the unique character of your brand while offering a professional, well-managed setting.
Whether you're planning an intimate brand launch in Lyon or a large-scale event, we provide a venue for a brand launch in Lyon capable of adapting to your ambitions. You benefit from personalised support, an inspiring site, and a panoramic view that reinforces the impact of every key moment: speeches, the reveal, demonstrations, photography.
To move from idea to concrete project, our team is ready to listen. You can write to us or call us via our contact form to discuss your next product launch in Lyon and receive a proposal tailored to your needs.
Together, let's design an event that reveals your product, tells your brand's story, and leaves a lasting impression on your guests, within an event showroom in Lyon that combines heritage, authenticity and modernity.
Fort de Vaise
27, Boulevard Antoine de Saint-Exupéry
69009 – LYON
